While our team has a diversity of talents and expertise, we have the most important thing in common: the client. A successful client/agency relationship is base on constructive collaboration. Together we can define your objectives and create an integrated sales program to meet them.

Chateau Vestavia is a family owned and operated business located in the Vestavia Hills community of Birmingham, Alabama. For the past 11 years they have grown from an Independent Living retirement community to include The Manor at Chateau Vestavia, an Assisted Living community and more recently a Short-Term Care program for seniors.

Liddle Design has worked closely with Chateau Vestavia since the beginning. Over the years we have developed several collateral pieces, direct mail and advertising campaigns geared towards their specific local market.

The 2002 ad campaign was featured in regional senior magazines as well as local newspapers. It focused on the Chateau Vestavia’s friendly, helpful atmosphere and the care-free aspects of living in a full-service retirement community. Along with this campaign, we developed a tagline for each community: “All the Comforts of Home” for Chateau Vestavia and “The Care You Need When You Need it” for The Manor at Chateau Vestavia. Liddle Design then created a web site that reflected the look and messaging of their printed pieces. It is very easy to navigate, informative and offers the audience a virtual tour of the community.

Since the introduction of the 2002 direct mail/ad campaign and web site launch, Chateau Vestavia has increased their occupancy to 90% and are receiving more and more requests daily for additional information.